Experienced Dog Training for Frisco
Where Big Growth Meets Real TrainingCertified Dog Training for Frisco Families
The Service Dog Team Academy is based in Rockwall, on the eastern edge of the metroplex — Frisco sits on the opposite side, roughly 45–50 minutes away via the Sam Rayburn Tollway or Bush Turnpike. It’s the longest drive of any city we regularly serve, and we’re upfront about that: in-home scheduling in Frisco may have a bit less flexibility than closer cities, though Board & Train and group programs work well regardless of distance.
Frisco has grown explosively over the past decade, and a lot of our Frisco clients are newer residents adjusting a dog to a new home, new neighborhood, and often a new type of property altogether. Led by Valerie Fry and Keisha Tucker, our programs range from puppy training and basic obedience through full service dog training — all built on certified, positive reinforcement methods, with no e-collars, prong collars, or corrections.
Training That Keeps Up With Frisco's Growth
As one of the fastest-growing cities in the country, Frisco has no shortage of newer master-planned communities, corporate relocations, and families settling in from out of state. That often means dogs adjusting to a new environment, new routines, and sometimes new households altogether. We build training plans around that transition — helping dogs settle in with structure and consistency rather than starting from scratch with no plan.
Valerie holds her KPA CTP, ABCDT-L2, AKC CGC Evaluator, and CLASS certifications. Keisha is also an AKC CGC Evaluator and a Licensed Chemical Dependency Counselor (LCDC), a background that shapes how we support Frisco-area veterans and clients managing PTSD or anxiety through service dog training. Both administer AKC Canine Good Citizen testing directly.
Our Frisco Dog Training Programs
Every program we offer is available to Frisco clients:
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Families across Frisco and the greater metroplex trust us with their dogs’ training — see what our clients have to say.
Frisco and the Wider DFW Area We Cover
We're based in Rockwall and also regularly serve Dallas, Plano, McKinney, Allen, Forney, and Lavon across the broader DFW Metroplex. If you're in a different part of Frisco or a neighborhood not mentioned here, contact us to confirm availability.
Being based in Rockwall also means we're closely tied to the local community — we're not commuting in from across the metroplex to serve you, and same-day or next-day scheduling is often easier for Rockwall clients than it is for those further out.
Frisco Dog Training FAQs
Answers to all your pressing questions about our services, our prices, and what to expect with your dog in one of our training programs.
Is Frisco too far away for you to serve?
Not at all — but we’re honest about the drive. Frisco is about 45–50 minutes from our Rockwall facility, the longest distance of any city we regularly serve. Board & Train and group programs work well regardless of distance since drop-off and pick-up happen at set times. In-home session availability may be somewhat more limited than for closer cities, so it’s best to check with us directly on scheduling.
My dog just moved to Frisco with us — where should we start?
A lot of our Frisco clients are in exactly that situation. We typically recommend starting with basic obedience or in-home training to help your dog adjust to the new environment and routine, especially if the move involved a change in living space, yard access, or household members. From there, we can build toward more advanced training as your dog settles in.
Do you train service dogs for Frisco residents?
Yes — service dog training is one of our core specialties. We work with Frisco handlers through the full training pathway: Board & Train foundation, weekly public training sessions, Canine Good Citizen certification, CGC Urban, and task-specific work. Under Texas law, Service Dogs in Training have full public access rights, so training can begin in real Frisco environments early in the process.
What makes The Service Dog Team Academy different from other Frisco trainers?
Both owners are certified AKC CGC Evaluators, meaning we administer official Canine Good Citizen testing directly rather than referring clients elsewhere. Co-owner Keisha Tucker is also a Licensed Chemical Dependency Counselor, which shapes how we support veterans and clients managing PTSD through service dog training. Every program uses positive reinforcement exclusively.
How much does dog training cost in Frisco?
Our pricing is the same for all DFW clients regardless of city. Board & Train is $1,950 with a $200 deposit. In-Home Training runs $150 per session or discounted packages of 3 or 5 sessions. Service dog task training is $1,950 per 12-session package. See our full FAQ page for complete pricing details.
How do I get started?
Reach out through our contact page or call (469) 786-7877. Let us know what you’re working on and we’ll recommend the right program and talk through scheduling.